Why is a Website Necessity

Influence of digital media on the Singapore Population

  • 4,032,919people or 77.8% of the Singapore population uses the Internet regularly
  • Of the 77.8% of frequent internet users, 3,457,600 people use it on a daily basis


Website is vital because:-

  • Consumers are becoming increasingly “smarter”
  • Most will initiate research and reviews of each purchase
  • Allows consumers to “find” you
  • Establishes credibility as a business
  • Break geographical restrictions
  • Enhancing Brand Recollection
  • Creates an opportunity for viral marketing
  • Accessibility
  • Market Research through website features
  • Promote your Brick ’n’ Mortar Presence
  • Allows potential investors to find out more about the company


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