What Is Content Strategy Social media is a double edged sword, as such, it is vital to ensure that we work this technology to our best advantage. The solution to this problem is content strategy. What exactly is content…
Read more...Influence of digital media on the Singapore Population 4,032,919people or 77.8% of the Singapore population uses the Internet regularly Of the 77.8% of frequent internet users, 3,457,600 people use it on a daily basis Website is vital because:- Consumers…
Read more...Branding isn’t as simple as getting your target market to choose you over the competition, but is about persuading your consumers to perceive you as the only brand that provides a solution to their problem. But how is this done?…
Read more...The social media landscape is one that is constantly changing, and one that marketers are always trying to understand. Whilst most have accepted that social media marketing is a powerful tool to utilise, many still aren’t too sure which ones…
Read more...By now, some of you might have heard that Google has made some ‘modifications’ to their logo. ‘Modifications’ would probably be overstating it. Want to see it? Cue the drum roll! Here it is. For those who couldn’t spot the…
Read more...“If you build it, he will come”. This is the ethereal message that drove the main character from 1989 film Field of Dreams to pursue his goal of building his own baseball pitch. And true to the message, people did…
Read more...By now, it’s not news that the internet is an entire world unto itself, complete with its own communities and dark corners full of weird of wonderful things. One of the most popular things to spring out from the internet…
Read more...Happy Easter everyone! Got your stash of chocolate Easter eggs and bunnies yet? Easter is a well celebrated festival, that we all know. But what has a bunny got to do with Easter? The story of the Easter Bunny…
Read more...Website, An Essential With the advancement of technology, it is vital that businesses looking to keep up with times to connect with the generation of today to include a website as a very important item in their operations. With…
Read more...Diamonds as a luxury Before 1870 diamonds were considered very rare. They were usually used by royalties to decorate their crowns or jewelleries. However in 1870 enormous deposits were discovered and the increase in supply flooded the market. Around the…
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